“How the city became our runway”

Fié Brand Presents “Runway in the City”

Organizing a fashion show can be gratifying, yet it’s not a straightforward task. After participating in several shows, I felt motivated to coordinate my own. However, things didn’t go as planned. Due to limited time and budget, I had to explore alternative and more efficient methods to present my collection.

“The city streets are free”

On May 16, 2019, I organized my first “Runway in the City” event. 10 ravishing models graced the streets of Downtown New Orleans, showcasing my designs from my SS19 “Colors Collection". Throughout the event, business cards were distrubuted; both tourists and locals were able to experience the garments up close, interact and capture moments with the models and myself. The entire city walk through was a resounding success, garnering significant attention for Fié Brand.

“Thanks to the talented professional photographers Shabazz and Katherine Berroa who beautifully documented the occasion”